YETI, the premium cooler and accessory brand sweeping the nation, opened its first brick-and-mortar store in February of 2018 in Austin, Texas. YETI and Mood Media collaborated to create an in-store experience that truly showcased what the YETI brand is all about. The result is an 8,000-square-foot space that houses different customer touch points utilizing digital signage to heighten engagement for each visitor.

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